ROI-Driven Email Marketing
Our partnership is centered on delivering real, measurable results—and with Google Ads services, results mean clear ROI. Every campaign we create is designed to generate tangible returns, not just clicks or impressions. We analyze authentic performance data and craft strategies that turn your audience into paying customers. Our comprehensive Google Ads services include:
- Keyword Research & Selection
- Campaign Setup & Management
- Ad Copywriting & Optimization
- Bid Management & Budget Optimization
- Conversion Tracking & Reporting
Excell Digital Marketing
How our Google Ads Services can help grow your revenue

Combining Google Ads with Conversion Rate Optimization (CRO)
A successful Google Ads campaign is about more than just driving clicks or impressions. While many advertisers focus solely on traffic, that’s only the beginning. Without optimizing for conversions, you’re leaving real growth on the table.
Our approach focuses on maximizing your campaign’s effectiveness through conversion rate optimization (CRO). We fine-tune every element—from keyword selection and ad copy to audience targeting and landing page experience—to ensure every click has the highest chance of turning prospects into loyal customers.
Work With Experienced Google Ads Specialists
Partner with a team of skilled Google Ads professionals—each with at least 2 years of managing successful campaigns across diverse industries. Whether you’re targeting local customers or a broader market, we combine strategic insight, creative expertise, and technical know-how to help you achieve your advertising goals effectively.

what you get
What is included in our Google Ads Services?
When you partner with Excell, you’ll gain access to our comprehensive Google Ads services—designed to optimize every aspect of your campaigns, from strategy and setup to execution and continuous performance enhancement.
Keyword Research & Targeting
Our experts perform in-depth keyword research to identify the most relevant and high-converting keywords for your industry. By targeting the right search terms, we ensure your ads attract users actively looking for your products or services, improving both traffic quality and conversion rates.
Ad Copywriting & Creative Design
Compelling ad copy and eye-catching creatives are essential to stand out in crowded search results. We craft persuasive, clear, and engaging ad messages tailored to your audience, designed to boost click-through rates and encourage action.
Landing Page Optimization
Driving traffic is only half the battle. We analyze and optimize your landing pages to deliver seamless user experiences that convert visitors into customers. This includes improving page speed, mobile responsiveness, and content relevance to maximize conversion rates from your Google Ads traffic.
Performance Tracking & Reporting
Transparency and insights are key to ongoing success. We provide detailed analytics and regular performance reports that highlight key metrics such as clicks, conversions, cost-per-acquisition, and ROI. These insights allow us to fine-tune campaigns for continuous improvement
Creating Success
What makes our Google Ads Services so effective?
Aligning Ads with User Search Intent
Creating ads is easy—but delivering the right message to the right user at the right moment is what drives results. We develop highly targeted Google Ads campaigns that align perfectly with user intent, leveraging precise keyword targeting, compelling ad copy, and strong calls-to-action to capture and convert high-intent searchers.
Experienced Google Ads Specialists
Optimization requires expertise. Our team brings years of experience managing successful Google Ads campaigns across various industries. We understand the nuances of the platform, know which strategies work best, and use proven methods backed by data and client success stories.
Data-Driven Testing and Continuous Optimization
We don’t guess—we test and refine. Every campaign undergoes rigorous A/B testing and performance analysis, allowing us to optimize keywords, ad copy, bidding strategies, and targeting. This continuous improvement maximizes click-through rates, lowers cost-per-click, and drives higher conversions.
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing

The proof is in the numbers
Why Google Ads Services can bring in the numbers
89%
of marketers report that Google Ads significantly boosts their business revenue, making it a trusted advertising platform.
8.5
billion searches happen on Google every day, offering unmatched reach to potential customers.
10.1
billion was spent on Google Ads in the US alone in 2023, showing its dominance in digital advertising. Advertisers see an average 200% ROI, meaning every dollar spent generates two dollars in revenue.
FAQ
FAQs about Google Ads Services
Looking to learn more about Google Ads for your business? Browse our FAQs:
While some businesses see results in a few days, optimal performance usually requires several weeks of testing and optimization.
Yes! Our Google Ads services are designed for businesses of all sizes, from startups to enterprises.
While having a website is recommended, businesses can also use Local Services Ads, which directly lead to a verified business profile.
We provide detailed reports with key metrics like clicks, conversions, and cost per lead, ensuring complete transparency.
Absolutely! We create geo-targeted campaigns that target specific neighborhoods, ZIP codes, or the entire Houston area.