ROI-Driven Digital Video Marketing
Our partnership is focused on delivering real results—and in video marketing, results mean clear ROI. Every campaign we produce is built to drive measurable returns, not just views or vanity metrics. We leverage real data and audience insights to craft video strategies that convert watchers into loyal customers.
- Video Strategy Development
- Creative Scripting & Storyboarding
- Targeted Video Advertising
- Performance Tracking & Analytics
- A/B Testing & Optimization
Excell Digital Marketing
How our Video Marketing service can help grow your revenue
Combining Video Marketing with Conversion Rate Optimization (CRO)
A successful video campaign is about more than just racking up views or shares. While many marketers focus solely on visibility and engagement, that’s only the beginning. Without optimizing for conversion, you risk leaving real business growth on the table.
Our approach focuses on maximizing the effectiveness of your video content through strategic conversion rate optimization (CRO). We fine-tune every aspect—from video script and visuals to platform placement and calls-to-action—to ensure each viewer interaction moves them closer to becoming a paying customer. Whether it’s an ad, explainer, or product demo, we create video experiences that not only captivate—but convert.
Work With Experienced Video Marketing Professionals
Partner with a team of experienced video marketing experts—each with a proven track record of producing high-performing video campaigns across a wide range of industries. Whether you’re looking to engage local audiences or reach viewers on a global scale, we bring the ideal blend of strategy, creativity, and technical skill to bring your brand’s story to life and drive real results.
what you get
What is included in our Video Marketing Services?
Partner with Excell for end-to-end video marketing services—built to elevate your brand from strategy to production to performance optimization.
Video Marketing & Planning
We start by aligning your video content with your business goals, identifying your target audience, and choosing the best platforms and formats to maximize impact.
Scriptwriting & Storyboarding
Our creative team crafts engaging scripts that tell your brand’s story with clarity and purpose. We develop detailed storyboards that map out each scene, ensuring a strong visual narrative that resonates with your audience. Every word, visual, and transition is intentional—designed to capture attention and keep viewers watching.
Video Production & Editing
From on-location shoots to animated explainer videos, we handle the entire production process. This includes professional filming, voiceovers, motion graphics, and editing. We focus on high-quality visuals, clear messaging, and brand consistency—turning ideas into polished, impactful videos that drive results.
Multi-Platform Distribution
Once your video is ready, we develop a customized distribution plan that puts your content in front of the right people. Whether it’s YouTube, Facebook, Instagram, LinkedIn, or TikTok, we tailor video formats and messaging to match each platform’s best practices—maximizing engagement and reach across your marketing channels.
Creating Success
What makes our Video Marketing Services so effective?
Targeted Messaging That Converts
We create videos that speak directly to your audience’s intent—whether they’re discovering your brand or ready to buy. Every element is crafted to engage and drive action.
Experienced Video Strategists
Our team brings years of real-world experience across industries, combining creative talent with proven strategies that deliver results.
Data-Driven Optimization
We test, measure, and refine every campaign using performance data and A/B testing—so your videos keep getting better and deliver real ROI.
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
The proof is in the numbers
Why Video Marketing can bring in the numbers
1.5 Billion
YouTube users watch over 1 billion hours of video daily—offering unparalleled access to potential customers.
87%
of businesses now use video as a marketing tool to boost engagement and sales.
64%
of consumers make a purchase after watching branded social videos. Video helps customers understand products quickly, builds trust, and motivates action—turning viewers into buyers faster than other content types.
FAQ
FAQs about Video Marketing Services
Looking to learn more about video marketing for your business? Browse our FAQs:
If you have existing footage, logos, or brand assets, we can use them. If not, our creative team can produce high-quality videos and visuals tailored to your business.
Engagement often starts within 1–2 weeks of launch. For consistent conversions and ROI, campaigns should run for at least 3 months with continuous optimization.
Yes. Videos increase time spent on your site, improve engagement signals, and can rank in Google and YouTube search results, boosting organic traffic.
Definitely. Even small-budget campaigns can reach highly targeted audiences, improve brand visibility, and drive leads cost-effectively.
